There was big news on theOntario sports betting In a significant development this week, Betway, one of the major players in the gaming industry, has successfully moved into the regulated market, as indicated by the official iGaming Ontario list of approved operators. Previously, Betway operated within the grey market in Canada.
Earlier, in April, Betway had received registration from the AGCO. To operate legally and accept wagers in the province, registered operators must also finalize an Operator Agreement with iGaming Ontario.
Established in 2021, iGaming Ontario is responsible for overseeing and managing online gaming activities within the province, specifically those offered by private gaming operators.
How Can Betway Make Its Mark?
Betway customers located in Ontario will no longer have access to betway.com. Instead, they must confirm their Ontario location, after which they will be redirected to betway.ca.
Betway will offer anonline casino This offering includes not only sports betting but also esports and live casino experiences.
Research from Morgan Stanley, including data from Sensor Tower, revealed that from January 2021 up to the Ontario market launch on April 4, Betway led the way with 51% of app downloads in Canada during January and February 2021.
Betway is a subsidiary of Super Group Ltd., a parent company in the gaming industry.
BetRegal Close Behind
With the addition of Betway, the number of operational online gaming sites in Ontario now stands at 34, with more expected to launch soon, including BetRegal.
Currently, BetRegal lacks AGCO licensing. The company has acknowledged the delay in the licensing process.has partnership deals with the CFL and the PGA of Canada.
Aly Lalani, the marketing head of BetRegal, commented, 'Admittedly, the process has taken longer than we initially thought for our Ontario license to go live. We recognize that this is a new venture for AGCO/IGO, which naturally comes with unexpected delays. We will persist in collaborating closely with regulators, ensuring all their standards are met as we approach our launch date.'
'Although being late isn't ideal, we understand this undertaking is a marathon, not a sprint. From our product perspective, the months from September to November are crucial this year, particularly with the NFL starting in September, the NBA and NHL kicking off in October, and the World Cup happening in November. It's a perfect storm of major betting events.'
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